Profil PT Dua Kelinci

Profil Perusahaan / Lembaga - PT. Dua Kelinci
Deskripsi Perusahaan / Kelembagaan

Perusahaan nasional beskala internasional bergerak dibidang makanan dan minuman!

HISTORY

Ho Sie Ak and Law Bie Giok initially started what will become the brand of Dua Kelinci by re-packing peanuts that were originally bought directly from the farmer. In 1972 they started to use their trademark, "Sari Gurih" for peanut products and with the legendary Dua Kelinci logo until they get to be as well-known as today. Sari Gurih was growing rapidly and in 1982, the name of their trademark was changed to be Dua Kelinci and continued in 1985 where their company has been listed as PT. Dua Kelinci by the children of the founder, Mr. Ali Arifin and Mr. Hadi Sutiono.

The Philosophy of Dua Kelinci
The success story of Dua Kelinci will always be connected with the two brothers, Mr. Ali Arifin and Mr. Hadi Sutiono. These siblings then began to learn about management and marketing. They then turned Dua Kelinci from re-packing to processing the peanut and focused themselves to become the famous peanut manufacturer in Indonesia which is from Pati, Central Java. By the time goes, PT. Dua Kelinci has grown and become more innovative. The new products have been developed including various flavoured peanuts, layered peanuts, and snack and beverage products that we could enjoy until now.

With 33 years experience in the consumer goods industry, Dua Kelinci has become one of the leading snack manufacturers in Indonesia. With lots of passion and energy, our team has been successful in producing a selection of quality ground peanuts, legumes and grains. Our brands - Dua Kelinci, Sukro, Tic Tac, Pilus, Deka, Krip Krip and Usagi have produced a variety of enjoyable snacks that are loved by many.

Our focus has always been to provide the best, healthy, safe and Halal products. In order to achieve our focus we have been applying International quality management and standards and as a result, Dua Kelinci has been successfully expanding its distribution network to the international market. We have been exporting our products to countries and regions like South East Asia, China, the Middle East, Europe, North America and Africa.

At Dua Kelinci we believe in looking after our workforce. The Dua Kelinci workplace has been designed to maintain the highest levels of comfort and staff are invited to give feedback on any other improvements they would like to see. They are also given the opportunity to attend seminars and training courses to broaden their knowledge and improve their skills.

Be a part of our team and let's grow together!